Azure PR is an agency with offices in Miami, FL, and Santiago, Chile. Our special focus is on the tourism, film, and food & beverage industry in Latin America. We understand the culture, language and dynamics of Latin America as an up-and-coming travel destination, and we represent clients whose products are one-of-a-kind, in places that excite us and make us want to go out and tell the world. Azure PR works with both traditional and digital media to promote our clients, and provide counsel on product branding, strategic planning, event marketing, and crisis communications. Azure PR also offers production planning and scouting services for international film and TV crews seeking to shoot in Chile.
Azure PR Principal Kristina Schreck has more than 20 years’ experience in the tourism and hospitality industry as a travel writer/editor and public relations executive. She is the former head of the Media Relations department for the Chilean Tourism Board, the former editor of Adventure Journal magazine and one of the founders of the Adventure Travel Trade Association, and she has written several editions of Frommer’s Chile, Argentina and Panama, and was a principal contributor to the first edition of the DK Eyewitness Guide to Chile. Kristina has lived and traveled in Chile and Argentina for nearly 20 years. Former clients include the Panamonte Hotel, Refugia Lodge, Ski Portillo, Hotel Palacio Astoreca, the Antumalal Hotel, Cocha Tours, Hangaroa Hotel & Spa, and Ski Arpa.